Media Influences

 

David gauntlet is correct in saying media has a significant relationship with peoples sense of identity. This couldn't be more true when applied to weight and health. Numerous companies such as protein world and Victoria secret use media to portray their ideal perfect body as an incentive to buy their product. However the models used for these campaigns are never an  accurate representations of the population buying these products. This for a lot of people is uncomfortable and creates a lot of backlash. With this backlash people use media to share their opinions such as model Iskar Lawrence who has numerously posed surrounding by unhealthy food as a way of saying we don't need ideal beach bodies to be happy. However both campaigns provide unhealthy life styles with a lot of Victoria secret models going on dangerous diets and skipping meals to stay within the model guidelines they have. And this is also true for the plus size models such as Iskar Lawrence who preaches and advertise unhealthy diets and lifestyles. To the public they will think being unhealthy and over weight is ok but it is not a healthy lifestyle. Both representations provide a negative role in spreading healthy lifestyles.